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February 26, 2020

As he gears up to compete in the world’s toughest foot race for the second year in a row, Rhys Jenkins has been announced as Rokman’s first official brand ambassador. 

After receiving the news of his accepted entry into Badwater 135 (the toughest race on the planet) for the second year in a row, bearded Welsh endurance hero, Rhys Jenkins starts a new partnership with mental toughness and physical performance brand, Rokman.

The partnership will see Rokman support Rhys in his future endurance challenges and help promote the incredible fundraising he does for charity. 

”Rokman believes that cultivating a deep inner resilience enables you to overcome the most intimidating of challenges, and the partnership with Rhys aims to further that philosophy,” said Rokman Founder, Terry Rosoman.

”Rhys is a natural fit for endorsing our brand as his huge CV of successful extreme endurance challenges speaks for itself. He has also been associated with the mental health charity, Mind, which fits in with our philosophy of improving our mental wellbeing and overall quality of life through physical challenges.

”We are delighted to have Rhys as our brand partner and look forward to inspiring and educatIng people on the impact mental toughness has on physical performance and overall wellbeing.”

Read Rhys' recent interview with Rokman >

 






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