In recent years, I noticed an increasing number of people suffering from varying degrees of mental health issues, anxiety and stress. After overhauling my own health in 2013, I understood the power of pursuing a physical goal has on improving wellbeing.
I wanted to create a brand that encouraged people to embrace the pain of physical pursuit, as this has a profound effect on strengthening your mindset, improving wellbeing and your overall quality of life.
I don't profess to be the best athlete in the world or an expert in health and fitness. What qualifies me the most to talk about mindset and endurance through Rokman is my experience in gruelling physical challenges and my passion for self-improvement.
I think it’s our raw and real approach. Unlike many corporate fitness brands, you won’t find any fluffy words of wisdom, quick-fixes or gimmicks here. We're straight-talking and honest. We're going to tell you it's going to hurt and it's going to be ugly. However, pushing yourself far beyond your comfort zone is where real change lies.
In 2013, I found myself in the worst shape of my life. After leaving university and several years of partying, drinking, smoking and eating too many takeaways, I was left massively unfit, obese and unhappy.
One day I decided I had had enough. I could see where things were heading and I wanted to nip it in the bud before my health got worse.
I wanted to choose the biggest, most intimidating challenges possible in order to shock me into action, so I signed up for a white-collar boxing fight. Having never boxed before this was pretty huge for me.
Over the next twelve weeks, I threw myself into the training, training six days a week. I quit smoking, stopped drinking and started eating clean. I lost almost three stone and got into peak physical fitness. To top it all off, I also won his fight.
Since then, I have gone on to complete numerous endurance challenges, including Mav v Mountain - a 22 mile run over Mount Snowdon, take part in the Special Forces entry test - the Fan Dance and I am currently training for my first ultramarathon, the VOGUM.
I genuinely believe that if I'm able to go from the worst shape of my life to my best, then anyone can do it.
The name actually comes from combining Rocky and my surname, Rosoman, together. I loved the idea of the underdog, and what better underdog story is there than Rocky. I wanted to bottle its essence and somehow use it to inspire and motivate people into action. Mashing it together with my surname to create a unique name for the brand seemed the logical thing to do.
Our vision is to help as many people as possible realise their full potential. We're just going to keep working at our mission, getting people fired up and ready to overcome anything life throws at them.